Meriellen’s cover shot.
Fendi is releasing a new line of shoes and purses and our Jo Ann conceived of and is leading the art side of the advertising campaign. Fendi shipped tons (literally, tons) of gear to LA and so many participants – multiples of hair, makeup, costumes, lights, electrical, staging, catering, models, props, costumes, etc etc, and even a seamstress. I got to hang around for a lot of Saturday and some Sunday too and what FUN.
I can tell more about it and show so many pictures that you will beg for mercy, but none with product until the release date. I promised!
Meriellen and Alan were there for the Friday setup and all of Saturday then Meriellen went home to Chicago while Alan stuck with it through all of Sunday too. I’m excited to put up the rest of the pictures and to see how the chosen ones turned out.
